Blur
Blur is the trader-first NFT marketplace that captured 70%+ of professional NFT trading volume by redesigning the incentive structure around bidding, lending, and portfolio-level liquidity. Where OpenSea catered to casual buyers, Blur built for the trader who needs sub-second responsiveness and depth.
The Blend lending protocol — the second major product from the team — enables perpetual NFT-collateralized loans without oracle risk, and has originated over $2B in loans since launch. It reshaped the way liquidity gets sourced against illiquid NFT collections.
The company now operates as the default venue for professional NFT flow, with 180K active traders and a token economy that continues to compound loyalty in a category most investors have written off.
The trader-first NFT marketplace that redesigned the incentive structure. We led the Series A on the conviction that professional NFT trading needed a professional venue.
Tieshun Roquerre
CEO & FounderWallace Sang
CTOYang Xu
Head of ProductNeso
Anonymous Co-Founder- Q1 2022Founded by Tieshun Roquerre
- Q2 2022Oryon Series A
- Q2 2023Blur takes NFT market share lead
- Q4 2023Blend loan protocol launch
70%+ market share in professional NFT trading. Blend lending protocol crossed $2B originated.
“Blur outflanked OpenSea by treating NFT traders like Wall Street traders.”
— Not Boring, 2023